by Lotus Ladegaard
Tory Burch already had a strong following by the time she launched TRB by Tory Burch in 2004. Her commercial appeal lead to her first collection being sold out in a few hours at her first manhattan store. Her website reached several millions hits after Oprah Winfrey endorsed her line in 2005. So it is safe to say that Tory Birch is a safe bet for most retailers and fashionistas. Tory Burch is known for it's preppy-bohemian-luxe style which often pay homage to the 1960's and 1970's while remaining relevant to the trends that pass though.
Tory Burch's 2017 Pre-fall collection stays true to her signature style of luxurious preppy-bohemian. The colour palette is simple; white, beige, dark blue, earthy yellow, orange and brown tones and a paisley inspired prints. The silhouettes are fitted with a few maxis, but still easy to wear and thus will undoubtedly will be popular with her crowd.
The dresses are look easy to wear, bohemian chic and will appeal to a wider audience. The design is simple, but it absolutely works. Some of the small printed suits may be seem dated but it will appeal to some and is more than suitable business attire. The striped patent jacket which is exquisite and has tons of editorial appeal will appeal to a lot of different kind of women.
Tory Burch never fail to deliver when it comes to style. She has styled this collection beautifully and carefully chosen accessories to compliment each look and it comes through with flying colours.
Lotus Ladegaard is a Copenhagen based writer, publicist and a house model.