LFW SS18 : Ashley Williams on Escapism and Childhood

by Sylvia Anderson 

Ashley Williams has a flair for the inclusive.  Trimmed with New Wave tailoring and a penchant for athleisure she creates clothing for the younger audiences who are transitioning between adult and young adult worlds.  Her SS18 collection hit those exact default lines by being colorful and a little subversive. All this suits the carefully constructed narrative that has been the part and parcel of Ashley's rise and is likely to bring in more people into her already large tent.